NLFA Appoints new Deputy Commissioner and Marketing & Sales Coordinator

Bossier City, LA – February 25, 2025 – The North Louisiana Football Alliance (NLFA) is pleased to announce the appointment of Allen Smith as the league’s new Deputy Commissioner. In his new role, Smith will assist in overseeing league operations, player development initiatives, and strategic growth efforts.

Additionally, the NLFA welcomes Crystal McNeal as the league’s new Marketing and Sales Coordinator. McNeal will be responsible for enhancing the league’s brand visibility, community engagement, and sponsorship opportunities.

“We are excited to have Allen and Crystal join our leadership team,” said Robert Calhoun, NLFA Vice President. “Allen’s experience and commitment to player development will be instrumental in our continued success, and Crystal’s expertise in marketing and sales will help elevate our brand and strengthen partnerships.”

The NLFA looks forward to their contributions as the league continues to expand and provide opportunities for athletes, coaches, and communities in the Ark-La-Tex region.